{"id":6237,"date":"2025-04-02T07:36:35","date_gmt":"2025-04-02T12:36:35","guid":{"rendered":"https:\/\/trustarc.com\/?post_type=resource&#038;p=6237"},"modified":"2025-05-23T09:52:02","modified_gmt":"2025-05-23T14:52:02","slug":"webinar-consumer-expectations-vs-corporate-realities-on-data-broker-use","status":"publish","type":"resource","link":"https:\/\/trustarc.com\/resource\/webinar-consumer-expectations-vs-corporate-realities-on-data-broker-use\/","title":{"rendered":"Consumer Expectations vs Corporate Realities on Data Broker Use"},"content":{"rendered":"\t\t<section id=\"block_8e6d2f22d78eefee64163b902b0508a1\" class=\"resource-intro\">\n\t\t\t\t\t\t\t<div class=\"bg\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/res-hero-city-purple.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/res-hero-city-purple.png 2000w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/res-hero-city-purple-300x210.png 300w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/res-hero-city-purple-1024x717.png 1024w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/res-hero-city-purple-768x538.png 768w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/res-hero-city-purple-1536x1075.png 1536w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/res-hero-city-purple-1440x1008.png 1440w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t\t<strong class=\"sub-title block uppercase\">Webinar<\/strong>\n\t\t\t\t\t\t\t\t\t\t<h1>Consumer Expectations vs Corporate Realities on Data Broker Use<\/h1>\n\t\t\t\t\t\t\t\t\t\t<ul class=\"meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<li><span class=\"h4\">On Demand<\/span><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\n\n\t<div class=\"intro-form-wrap\">\n\t\t<section id=\"block_749d799c6b760b8b3292ff4cbb026bf5\" class=\"content-area\">\n\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t\t<div class=\"form-holder\">\n\t\t\t\t\t\t<script src=\"\/\/info.trustarc.com\/js\/forms2\/js\/forms2.min.js\"><\/script> <form id=\"mktoForm_3354\"><\/form> <script>MktoForms2.loadForm(\"\/\/info.trustarc.com\", \"846-LLZ-652\", 3354);<\/script>\t\t\t\t\t<\/div>\n\t\t\t\t\t<p>Most consumers believe they\u2019re making informed decisions about their personal data\u2014adjusting privacy settings, blocking trackers, and opting out where they can. However, our new research reveals that while awareness is high, taking meaningful action is still lacking. On the corporate side, many organizations report strong policies for managing third-party data and consumer consent yet fall short when it comes to consistency, accountability and transparency.<\/p>\n<p>This session will explore the research findings from <strong>TrustArc\u2019s Privacy Pulse Survey<\/strong>, examining consumer attitudes toward personal data collection and practical suggestions for corporate practices around purchasing third-party data.<\/p>\n<h4>Attendees will learn:<\/h4>\n<ul>\n<li>Consumer awareness around data brokers and what consumers are doing to limit data collection<\/li>\n<li>How businesses assess third-party vendors and their consent management operations<\/li>\n<li>Where business preparedness needs improvement<\/li>\n<li>What these trends mean for the future of privacy governance and public trust<\/li>\n<\/ul>\n<p>This discussion is essential for privacy, risk, and compliance professionals who want to ground their strategies in current data and prepare for what\u2019s next in the privacy landscape.<\/p>\n<p><strong>This webinar is eligible for 1 CPE credit.<\/strong><\/p>\n\t\t\t\t\t\t\t<div class=\"personnel-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4>Webinar Speakers<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"person-holder\">\n\t\t\t\t\t\t\t\t\t\t\t<span>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-holder\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"110\" height=\"110\" src=\"https:\/\/trustarc.com\/wp-content\/uploads\/2024\/03\/people-paul-iagnocco.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-holder\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<strong class=\"block name\">Paul Iagnocco<\/strong>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"block position\">Head, Customer Enablement &amp; Principal, Data Privacy, TrustArc<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"person-holder\">\n\t\t\t\t\t\t\t\t\t\t\t<span>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-holder\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"429\" height=\"426\" src=\"https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/Gary-Edwards-2.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/Gary-Edwards-2.png 429w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/Gary-Edwards-2-300x298.png 300w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/Gary-Edwards-2-150x150.png 150w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/Gary-Edwards-2-199x199.png 199w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/Gary-Edwards-2-120x120.png 120w\" sizes=\"auto, (max-width: 429px) 100vw, 429px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-holder\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<strong class=\"block name\">Gary Edwards<\/strong>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"block position\">Co-Founder and Principal, Golfdale Consulting<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t<\/div>\n\t\n\n\t\t<section id=\"block_e9a27ac6ca147fe133314b0ee6aa4746\" class=\"desktop-spacer\" style=\"height:450px;\">&nbsp;<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Most consumers believe they\u2019re making informed decisions about their personal data\u2014adjusting privacy settings, blocking trackers, and opting out where they can. However, our new research reveals that while awareness is high, taking meaningful action is still lacking. On the corporate side, many organizations report strong policies for managing third-party data and consumer consent yet fall short when it comes to consistency, accountability and transparency.<\/p>\n","protected":false},"featured_media":1699,"template":"","topic-resource":[67,62,55],"type-resource":[28],"class_list":["post-6237","resource","type-resource","status-publish","has-post-thumbnail","hentry","topic-resource-consent-management","topic-resource-cyber-security","topic-resource-data-privacy","type-resource-webinars-and-videos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Consumer Expectations vs Corporate Realities on Data Broker Use<\/title>\n<meta name=\"description\" content=\"This session will explore the research findings from TrustArc\u2019s Privacy Pulse Survey, examining consumer attitudes toward personal data collection and practical 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