{"id":5838,"date":"2024-04-30T05:59:00","date_gmt":"2024-04-30T11:59:00","guid":{"rendered":"https:\/\/trustarc.com\/?post_type=resource&p=5838"},"modified":"2025-07-16T13:44:35","modified_gmt":"2025-07-16T18:44:35","slug":"nebraskas-data-privacy-act","status":"publish","type":"resource","link":"https:\/\/trustarc.com\/resource\/nebraskas-data-privacy-act\/","title":{"rendered":"Unlocking Nebraska\u2019s Data Privacy Act – Are You Prepared?"},"content":{"rendered":"\t\t
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Unlocking Nebraska\u2019s Data Privacy Act – Are You Prepared?<\/h1>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\n\n\t
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In the fast-paced world of data privacy compliance, the introduction of Nebraska\u2019s Data Privacy Act (NDPA)<\/a> has privacy professionals nationwide taking note. Signed into law on April 17, 2024, and going into effect on January 1, 2025, the NDPA signals Nebraska\u2019s debut in the growing cohort of states enacting comprehensive consumer data privacy legislation. Whether you\u2019re a privacy lawyer, compliance officer, technology leader, or security expert, understanding this Act is critical for staying ahead in the ever-evolving privacy landscape.<\/p>\n

This article unpacks the essential elements of Nebraska\u2019s new data privacy law, explores its unique features, and provides actionable steps to help your business prepare.<\/p>\n

What is Nebraska\u2019s Data Privacy Act?<\/h2>\n

The NDPA establishes a framework for collecting, processing, and protecting personal data for Nebraska residents. It aligns with trends in other states but carries its own distinctions that demand attention. The Act applies to entities conducting business in Nebraska that are not classified as small businesses<\/strong> under the federal Small Business Act<\/a>.<\/p>\n

Imagine you run a mid-sized e-commerce business<\/a> selling fitness equipment nationwide. If you actively market to Nebraska residents and process their personal data for targeted advertising, you\u2019re within NDPA\u2019s scope\u2014even if you\u2019re based in another state.<\/p>\n

Scope of the NDPA<\/h2>\n

Unlike most state consumer privacy acts, the application of Nebraska\u2019s Data Privacy Act is not based on a certain revenue threshold or the amount of consumers affected or personal information processed; it instead applies to all businesses that:<\/p>\n

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  1. Conduct business in Nebraska or offer services\/products consumed by its residents.<\/li>\n
  2. Process or sell personal data.<\/li>\n<\/ol>\n

    Notably, the NDPA does not apply to entities qualifying as small businesses under federal standards.<\/p>\n

    Exemptions under the NDPA for certain types of data and entities align with exemptions under other state consumer privacy laws, including:<\/p>\n