{"id":2694,"date":"2022-02-16T10:24:00","date_gmt":"2022-02-16T16:24:00","guid":{"rendered":"https:\/\/trustarc.com\/?post_type=resource&#038;p=2694"},"modified":"2024-12-05T10:29:42","modified_gmt":"2024-12-05T16:29:42","slug":"user-privacy-focus-xiaomi","status":"publish","type":"resource","link":"https:\/\/trustarc.com\/resource\/user-privacy-focus-xiaomi\/","title":{"rendered":"User Data Privacy: A Top Focus for Xiaomi"},"content":{"rendered":"\t\t<section id=\"block_f732493286e97d84b4d32f278d3a2064\" class=\"resource-intro intro-simple\">\n\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t\t<strong class=\"sub-title block uppercase\">Articles<\/strong>\n\t\t\t\t\t\t\t\t\t\t<h1>User Data Privacy: A Top Focus for Xiaomi<\/h1>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\n\n\t<section id=\"block_1d4fca900b5da9df7ad1ec0db5639dad\" class=\"columns-content\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"left\">\n\t\t\t\t\t\t<div class=\"person-wrap\">\n\t\t\t<span>\t\t\t\t\t\t\t<div class=\"img-holder\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/casey-thumbnail.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/casey-thumbnail.png 1080w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/casey-thumbnail-300x300.png 300w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/casey-thumbnail-1024x1024.png 1024w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/casey-thumbnail-150x150.png 150w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/casey-thumbnail-768x768.png 768w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/casey-thumbnail-199x199.png 199w, https:\/\/trustarc.com\/wp-content\/uploads\/2024\/02\/casey-thumbnail-120x120.png 120w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"text-holder\">\n\t\t\t\t\t\t\t\t\t\t\t<strong class=\"block name\">Casey Kuktelionis<\/strong>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/span>\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<div class=\"middle\">\n\t\t\t\t<div class=\"content\">\n\t\t\t\t\t<h2>Xiaomi scores big on user data privacy protection<\/h2>\n<p>User privacy has become front and center for organizations across the globe \u2013 and for a good reason. More data is being collected than ever before.<\/p>\n<p>Trends, such as\u00a0<a href=\"https:\/\/www.oracle.com\/big-data\/what-is-big-data\/#:~:text=The%20definition%20of%20big%20data,volumes%20and%20with%20more%20velocity.&amp;text=Put%20simply%2C%20big%20data%20is,just%20can't%20manage%20them.\" target=\"_blank\" rel=\"noopener\">big data and analytics<\/a>\u00a0and the\u00a0<a href=\"https:\/\/youtu.be\/6mBO2vqLv38\" target=\"_blank\" rel=\"noopener\">Internet of Things,<\/a>\u00a0have accelerated how data is collected, stored, and used. This acceleration has also inspired a flurry of user privacy laws, leaving teams scrambling to keep up.<\/p>\n<p>Although this is a time-consuming task, respecting user privacy and achieving GDPR compliance have their benefits. Organizations that prioritize user privacy effectively build trust with consumers.<\/p>\n<p>Whether your organization\u2019s consumers are other businesses or the general population, privacy management is\u00a0<a href=\"https:\/\/deloitte.wsj.com\/articles\/how-to-make-privacy-a-competitive-differentiator-01612987329\" target=\"_blank\" rel=\"noopener\">becoming a differentiator<\/a>.<\/p>\n<p><strong>People and organizations are putting more weight on user privacy as a factor in their decision making.<\/strong><\/p>\n<p>In fact, Forrester\u2019s research revealed that three-quarters (75%) of organizations say they consider the safeguarding of customers\u2019 privacy to be a competitive differentiator.<\/p>\n<p>Your customers want to do business with organizations they can trust.<\/p>\n<p>For that reason, it\u2019s easy to see why Xiaomi, a consumer electronics company, upholds the highest standards of user privacy policies and practices.<\/p>\n<h2>Exciting products without sacrificing user privacy<\/h2>\n<p>Xiaomi is a Global Fortune 500 company founded on the\u00a0<a href=\"https:\/\/trust.mi.com\/privacy\" target=\"_blank\" rel=\"noopener\">core value of privacy<\/a>. They manufacture consumer electronics such as smartphones and smart hardware connected by an IoT platform.<\/p>\n<p>As one of the world\u2019s leading smartphone companies, Xiaomi\u2019s IoT platform has over 400 million connected smart devices. Or in other words, a plethora of data.<\/p>\n<p>Rather than profit from its user data, Xiaomi took the path less traveled. From its inception in 2010, it has adopted the concept of privacy by design in its product development process.<\/p>\n<p>Xiaomi is constantly seeking innovative technologies to protect user privacy.<\/p>\n<p>By following 5 privacy principles, Xiaomi embraces its vision to\u00a0<b><i>make friends with users and be the coolest company in the users\u2019 hearts.<\/i><\/b><\/p>\n<p>Friends are transparent. Friends aren\u2019t out there selling your stuff behind your back or sending you spammy messages. Friends have your back. Just like Xiaomi has their customer\u2019s backs.<\/p>\n<p>Before GDPR was passed, Xiaomi established its Security and Privacy Committee in 2014. Two years later, Xiaomi became the first Chinese enterprise to receive\u00a0<a href=\"https:\/\/trustarc.com\/truste-certifications\/enterprise-privacy-certification\/\" target=\"_blank\" rel=\"noopener\">TrustArc\u2019s Enterprise Privacy certification<\/a>.<\/p>\n<p>After adopting the GDPR of the EU compliance assessment in 2018, Xiaomi has continued to improve data protection and user privacy\u00a0<a href=\"https:\/\/trust.mi.com\/compliance\" target=\"_blank\" rel=\"noopener\">through assessments and certification<\/a>.<\/p>\n<h2>How Xiaomi\u2019s user data privacy protection keeps improving<\/h2>\n<p>Staying true to its values, Xiaomi wanted to ensure that its processing of personal information is performed in compliance with the General Data Protection Regulation.<\/p>\n<p>To do so, Xiaomi decided to\u00a0conduct an\u00a0<a href=\"https:\/\/trustarc.com\/gdpr-certification-validation\/\" target=\"_blank\" rel=\"noopener\">independent audit<\/a>\u00a0of its data protection and security management through TrustArc.<\/p>\n<p style=\"padding-left: 40px\">Cui Baoqiu, Xiaomi Vice President and Chairman of the Security and Privacy Committee,\u00a0<a href=\"https:\/\/www.prnewswire.com\/news-releases\/xiaomi-strengthens-data-protection-with-independent-audit-of-compliance-301473532.html\" target=\"_blank\" rel=\"noopener\">explains in a press release<\/a>,\u00a0<strong><i>\u201cthe GDPR Validation Assessment is an important step in continuously enhancing the company\u2019s data and security compliance.\u00a0<\/i><\/strong><\/p>\n<p style=\"padding-left: 40px\"><strong><i>We regularly engage with TRUSTe, as well as other credible institutions globally to warrant that Xiaomi\u2019s user privacy protection, including GDPR compliance, keeps improving and perfecting its practices to offer our users reliable and trustworthy products and services.<\/i><\/strong><\/p>\n<p style=\"padding-left: 40px\"><strong><i>I\u2019m very pleased to see that Xiaomi has completed TRUSTe\u2019s annual audit of GDPR privacy compliance, which demonstrates our commitment to privacy protection.\u201d\u00a0<\/i><\/strong><\/p>\n<h3>The TrustArc GDPR Validation Requirements focus on privacy program level measures in eight areas:<\/h3>\n<ol>\n<li>Integrated Governance<\/li>\n<li>Risk Management<\/li>\n<li>Resource Allocation<\/li>\n<li>Policies and Standards<\/li>\n<li>Processes<\/li>\n<li>Awareness and Training<\/li>\n<li>Monitoring and Assurance<\/li>\n<li>Reporting and Certification<\/li>\n<\/ol>\n<p>The measures in this assessment are designed to provide reasonable assurance that all 40 GDPR Validation Requirements are met.<\/p>\n<p>Due to Xiaomi\u2019s commitment to user privacy at its core, it has met the applicable validation requirements for processing personal information.<\/p>\n<h2>Compliance inspires brand loyalty<\/h2>\n<p>An organization with as much data as Xiaomi can\u2019t risk the consequences of violating GDPR or the loss of customer trust. Meeting the GDPR validation requirements gives Xiaomi executives peace of mind when it comes to user privacy and data security.<\/p>\n<p>While some organizations are just starting to comply with privacy regulations, Xiaomi has embraced user privacy from the beginning. This demonstrated commitment to privacy protection sets Xiaomi apart from its competitors and inspires a friendship with its customers.<\/p>\n<p>No matter the size of the organization, <strong>user data privacy is no longer a \u201cnice to have\u201d<\/strong> \u2013 it\u2019s a \u201cmust have\u201d to stay competitive in today\u2019s market. Don\u2019t treat customer privacy as just another thing to do. Embrace user privacy to\u00a0<a href=\"https:\/\/blog.trustarc.com\/2021\/10\/21\/addressing-consumer-rights-to-build-consumer-trust-and-loyalty\/?preview_id=34669&amp;preview_nonce=966dae9487&amp;post_format=standard&amp;_thumbnail_id=34670&amp;preview=true\" target=\"_blank\" rel=\"noopener\">build consumer trust and loyalty<\/a>\u00a0to your brand.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"right sm\">\n\t\t\t\t<div class=\"share-it\">\n\t\t\t\t\t<strong class=\"title block uppercase\">Follow us<\/strong>\n\t\t\t\t\t<div class=\"soc-list\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/company\/trustarc\/\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/trustarc.com\/wp-content\/themes\/trustarc\/assets\/dist\/images\/li-dark.svg\" alt=\"\" \/><\/a>\n\t\t\t\t\t\t<a href=\"\nhttps:\/\/twitter.com\/TrustArc\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/trustarc.com\/wp-content\/themes\/trustarc\/assets\/dist\/images\/tw-dark.svg\" alt=\"\" \/><\/a>\n\t\t\t\t\t\t<a href=\"javascript:;\" id=\"copy-url\"><img decoding=\"async\" src=\"https:\/\/trustarc.com\/wp-content\/themes\/trustarc\/assets\/dist\/images\/link-dark.svg\" alt=\"\" \/><\/a>\n\t\t\t\t\t\t<span class=\"copied\" style=\"display:none;\">Link Copied!<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"key-topics\">\n\t\t\t\t\t\t<strong class=\"title block uppercase\">Key Topics<\/strong>\n\t\t\t\t\t\t<ul>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a href=\"https:\/\/trustarc.com\/topic-resource\/certifications\/\" class=\"badge\">Certifications<\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a href=\"https:\/\/trustarc.com\/topic-resource\/gdpr\/\" class=\"badge\">GDPR<\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"cta-area\">\n\t\t\t\t\t<p>Get the latest resources sent to your inbox<\/p>\n\t\t\t\t\t<a href=\"\/subscription-center\/\" class=\"cta\">Subscribe<\/a>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\t","protected":false},"excerpt":{"rendered":"<p>User privacy is front and center for organizations across the globe. Rather than fight it, Xiaomi has embraced user privacy to grow its business.<\/p>\n","protected":false},"featured_media":1689,"template":"","topic-resource":[35,63],"type-resource":[6],"class_list":["post-2694","resource","type-resource","status-publish","has-post-thumbnail","hentry","topic-resource-certifications","topic-resource-gdpr","type-resource-articles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>User Data Privacy: A Top Focus for Xiaomi | TrustArc<\/title>\n<meta name=\"description\" content=\"User privacy is front and center for organizations across the globe. 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